Mr Daniel Winkler

Postdoctoral Fellow

- PhD in Economics and Social Sciences with Mathematics for Economics and Business, WU Vienna, 2025

- MSc in Economics with major in Mathematics, WU Vienna, 2019

Business School
School of Marketing

 

I am a Postdoctoral Fellow at the University of New South Wales Business School. Previously, I earned my PhD in Economics, specialising in Mathematics for Economics and Business at the Vienna University of Economics and Business (WU Vienna) in Austria. I'm particularly interested in solving real-world marketing problems using quantitative and mixed-methods approaches. His research focuses on digital platforms, access-based consumption ("streaming"), and pro-social behavior.
 
Location
E15
  • Journal articles | 2025
    Güntürkün P; Studte S; Winkler D; Clement M; Tan JHW; Merz EM; Huis in ‘t Veld E; Ferguson E, 2025, 'Crowding-out effects of opt-out defaults: Evidence from organ donation policies', Pnas Nexus, 4, pp. pgaf311, http://dx.doi.org/10.1093/pnasnexus/pgaf311

- International Research Fellow, WU Vienna, 2022

- Small Projects Grant, WU Vienna, 2021

- AMA-Sheth Foundation Doctoral Consortium Fellow, The Ohio State University, 2025

INFORMS Marketing Science Doctoral Consortium Fellow, UNSW, 2024

- EMAC Doctoral Colloquium Fellow (Advanced Marketing Models), SDU, 2023 

My research focuses on Quantitative Marketing, Platform and Social Media Analytics, and the Economics of the Music Industry. My area of expertise is econometric modeling and causal inference. As such, I apply state-of-the-art models and methods, trying to solve real-world Marketing problems. I have presented at top marketing (Marketing Science, EMAC, ACR) and statistics (ISBA World Meeting, BayesComp) conferences, and I have published in PNAS Nexus.