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Leader as Coach

Next Dates
12 May
View more dates
Duration
2 days
Delivery mode
In-person
Sydney Swans HQ, Moore Park
Price (AUD inc. GST)
$3,950
Spots remaining
AVAILABLE
Digital badge credential
Leader as Coach Badge
2 CEMD Points
What are CEMD Points?
AGSM x Sydney Swans Field Event

Download the AGSM Course Portfolio

Course summary

Transform how you lead through coaching

Discover how to unlock potential and drive performance through coaching. This program builds your capability to lead with clarity, empathy and purpose, strengthening your ability to align people, performance and strategy.

You will learn to apply the Playing to Win framework to coaching conversations, enabling sharper decision-making, focused development, and a culture of accountability and growth across your team and organisation.

Who will benefit

  • Senior and emerging leaders who want to strengthen people leadership capability and build a coaching culture within their organisation
  • Executives leading teams through growth or change
  • Leaders developing self-awareness and relational intelligence

Course is suitable for

Designed for senior and emerging leaders, executives, and HR professionals who want to strengthen their people leadership capability and embed a coaching culture within their organisation. Ideal for leaders navigating transformation, growth, or change. 

Delivered by experts

John Longmire Profile
John Longmire
Executive director of club performance and former Head Coach, Sydney Swans
  • Elite performance and leadership experience
  • Expertise in culture, trust and team performance
  • Brings high-performance insights from sport to leadership
Denise Weinreis, Academy of Adaptive Leadership
Denise Weinreis
AGSM Fellow & Adjunct Associate Professor
  • Expert in leadership development and coaching capability
  • Experienced executive coach across sectors
  • Facilitates transformative learning experiences

Course designed to stack

2 CEMD Points
TOWARDS
CEMD
Use multiple credentials to stack your learning. This course is worth 2 AGSM CEMD points, which provides formal recognition of professional development and reflects 18 hours of learning inclusive of pre-work, course participation, learning materials and support.

About the course

Lead through coaching and connection

This immersive program develops the mindset and skills to lead through coaching. Grounded in leadership psychology and lessons from elite sport, it explores how trust, empathy, and connection drive performance. Participants learn how the relationship between a leader and their team can unlock motivation, resilience, and growth, transforming everyday interactions into moments of lasting impact.

Why enrol in this course

Build coaching capability

Develop the confidence and competence to lead conversations that inspire growth and accountability.

Strengthen leadership impact

Enhance self-awareness, emotional intelligence and trust to lead high-performing teams.

Learn from elite performance

Gain insights from the Sydney Swans on coaching, culture and sustained excellence.

Martin Bean headshot

Martin Bean CBE

CEO, The Bean Centre

"Lifelong learning is the key to staying relevant in an ever-changing world. At UNSW, we provide a dynamic environment that encourages growth and excellence, ensuring learners are empowered to lead and innovate in their careers."

Key features

Team meeting icon
Build confidence through coaching

Strengthen your capability through applied coaching that builds confidence, trust and performance.

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Learn from elite team coaches

Gain insights from elite coaches on how high-performing teams achieve clarity, alignment and resilience.

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Drive strategy with Playing to Win

Apply the Playing to Win framework to shape strategy, strengthen relationships and drive accountability.

Learning outcomes

Empower teams through coaching

Participants will develop the confidence and capability to lead through coaching, fostering trust, accountability and continuous growth. They will strengthen self-awareness, enhance communication and build high-performing teams.

Leaders leave with practical tools and a personalised plan to embed coaching in their leadership practice.

What you'll learn

Leaders will leave with practical coaching tools, heightened self-awareness and the confidence to drive performance through others. They will gain a personalised action plan to embed coaching behaviours and create a culture of trust, growth and accountability.

Topics covered

  • Coaching mindset and techniques
  • Feedback and performance conversations
  • Building trust and psychological safety
  • Leading through change
  • Self-awareness and reflection

Course delivery

Format

Commitment

Method

  • In-person
  • Course pre-work
  • 2-day attendance (in-person) 
  • Experiential learning
  • Coaching practice
  • Reflection exercises

Schedule

This course is delivered across two full days.

Day 1

Day 2


  • Welcome and orientation at Sydney Swans HQ
  • Adopting a coaching mindset
  • Core coaching and feedback competencies
  • Fostering psychological safety: The Swans Way
  • Playing to Win – Defining your arena
  • Coaching the challenging coachee
  • Reflection and insights

Credentials

2 CEMD Points
TOWARDS
CEMD

Progress your career with stackable credentials

By completing this course, you will receive a verifiable digital badge issued by AGSM, certifying your achievement.

The Australian Graduate School of Management (AGSM) will formally recognise your commitment to professional development and lifelong learning with the Certificate in Executive Management and Development (CEMD). The CEMD is a flexible program that allows you to build your leadership capabilities through stackable learning.

A CEMD is a unique pathway to future study that can directly contribute to accelerating the attainment of an AGSM MBA or Graduate Certificate if you choose to embark on this journey in the future. Each time you complete a short course with the AGSM, we’ll award you with CEMD points. CEMD points can be collected and stacked together to create a unique professional development pathway that works for you and your specific career goals.

Can I use my credit towards further study?

Once you collect 12 points over a period of up to 4 years you will be awarded the CEMD. The CEMD is a specialised credential and can contribute to 2 course credits towards our AGSM MBA and Graduate Certificate qualifications.

This flexible model supports continuous learning and creates a recognised pathway from short courses to postgraduate qualifications at UNSW's AGSM.

Next steps

Enrol now in Leader as Coach via the UNSW Navigator portal.

Upcoming dates

  • 12 May 2026 - 13 May 2026: Enrol
  • 1 Sep 2026 - 2 Sep 2026: Enrol